Beschreibung Franchising and Licensing: Two Powerful Ways to Grow Your Business in Any Economy. As an experienced corporate and transaction lawyer, author Andrew Sherman offers insider insights into unique opportunities for business growth--specifically, leveraging your intellectual capital through franchising and licensing. By helping you understand what intellectual capital is, what revenue your company is entitled to, and how to manage these intangible assets, he provides the knowledge and tools necessary to keep your business not only operating, but growing in any economy. Filled with illuminating examples, stories from the field, and dozens of forms for drafting franchising agreements and licensing programs, Franchising & Licensing simplifies the strategic, legal, financial, and operational aspects of these complex but highly profitable business strategies. Readers will learn how to: raise capital, structure agreements, and protect intellectual property; create market-responsive sales, marketing, and globalization strategies; establish quality control and compliance measures; and assess opportunities for mergers and acquisitions, joint ventures, and other alternatives to franchising--among many other essential insights. Plus, the fourth edition incorporates up-to-the-minute information on regulations, best practices, web strategies, branding techniques and global trademark laws, the new FDD disclosure format, and the latest franchising trends. Comprehensive and applicable to domestic and international franchising initiatives alike, this go-to guide remains the industry standard for insights on expanding your business.
Franchising and Licensing: Two Powerful Ways to Grow Your ~ By helping you understand what intellectual capital is, what revenue your company is entitled to, and how to manage these intangible assets, he provides the knowledge and tools necessary to keep your business not only operating, but growing in any economy. Filled with illuminating examples, stories from the field, and dozens of forms for drafting franchising agreements and licensing programs .
Franchising & Licensing: Two Powerful Ways to Grow Your ~ Buy Franchising & Licensing: Two Powerful Ways to Grow Your Business in Any Economy 4 by Sherman, Andrew J. (ISBN: 9780814415566) from 's Book Store. Everyday low prices and free delivery on eligible orders.
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Franchising Licensing Two Powerful Ways To Grow Your ~ April 17th, 2020 - franchising and licensing two powerful ways to grow your business in any economy 4th ed by andrew sherman as an experienced corporate and transaction lawyer author andrew sherman offers insider insights into unique opportunities for business growth specifically leveraging your intellectual
Franchising and Licensing: Two Powerful Ways to Grow Your ~ Buy Franchising and Licensing: Two Powerful Ways to Grow Your Business in Any Economy from Kogan. “For well over a decade, Franchising & Licensing has been the standard reference for industry executives, consultants, and academics. Covering every aspect of these complex but highly profitable business strategies, the new third edition is applicable to domestic and international .
Franchising and Licensing Two Powerful Ways to Grow Your ~ Franchising and Licensing Two Powerful Ways to Grow Your Business in Any Economy Grow Franchising Business Your in Two and Economy Any Licensing Powerful Ways to The grow provides great ideas and easy to read instructions. In this case, my rule succeeds. While I don't mind a bit of out there happenings in my cozies, this one Your to licensing .
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How to Make Your Small Business a Large Business ~ For the first few years of business, most companies are focused on survival. However, prioritizing the growth of your business is one of the best ways to increase the chances that your company will not only last but also contribute to your economic well-being and a stable financial future.
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What Is Franchising? ~ Franchising is one of three business strategies a company may use in capturing market share. The others are company owned units or a combination of company owned and franchised units.
The Pros and Cons of Franchising Your Business ~ Franchising could be your next big strategy for expansion or it could send your growing business down the wrong path. Here are some key considerations before deciding if franchising is for you.
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Council Post: 10 Effective Ways To Protect Your ~ Also, look at any other agreements you use in your business to make sure they cover your intellectual property. These could include employment agreements, licenses, and sales contracts. -
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