Beschreibung Workbook: How to write your brand story: Create raving fans with a powerful story (English Edition). No doubt you’ve heard how important and powerful storytelling in business is, and you know it’s something you should be doing - but do you truly understand what makes a good story or how your story can actually help you get more ideal clients and create brand loyalty?Well, if not, this ebook was written for you.In this popular workbook Susan Payton of The Business of Stories walks you through five brand stories that work. She explains why they work and how could apply the same principles to your own storytelling efforts, so your stories can start working for you. She also takes you through some exercises to help you unpack your stories and avoid the common mistakes and pitfalls so many business owners make. By the time you get to the end of this workbook (assuming you actually do the work as you go) you’ll:Have some great ideas about how you could use storytelling more in your business. Be much clearer about which stories you should be telling, and Understand how to invite your customers into a story they want to be a part of. Storytelling in business is not just essential. It's a superpower! How to write your brand story will help you understand and use this universal language to connect with your ideal client and create brand loyalty.
Workbook: How to write your brand story: Create raving ~ Workbook: How to write your brand story: Create raving fans with a powerful story eBook: Payton , Susan : : Kindle Store
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